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Finally, a jacket that knows how you like to PLAY!

Last year, Sugoi stole the limelight with their lightweight sports jacket. This year, they introduced the upgrade.

Sugoi’s new jacket has a stowable hood, 360-degree reflectivity and mitted cuffs. But that’s not what sets it apart.

The Sugoi Response Jacket is Wired for Sound.

If you unzip the tiny, hidden zipper on the upper-left sleeve, you’ll find a pocket that’s a perfect fit for your iPod. (Or a pack of cigarettes, but we’re not going there, right?) An internal cable feed allows you to run your earplugs up the inside of the sleeve and through the collar, coming out at just the right spot for you to pop the buds into your music-loving ears.

No more wrapping the cord around your neck like a plastic garrote. No more looking like a wall socket with cords dangling from your neck and a hapless iPod bouncing against your chest as you ride. Now, it’s just you in all your super sleekness, cruising down the road, playing your tunes.

As it should be.
What you need is a glove as EXTREME as you are
The LOOK isn' everything
but it doesn't hurt
Winter makes it easy to prove you're HARDCORE
GET IT RIGHT
SUBZERO WINTER KIT
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WIRED FOR SOUND
SEALSKINZ GLOVES
LOCK IT UP